AI Marketing Courses

Marketing focus

Machine Learning for Marketing in Python

Four chapters (16 videos, 53 exercises) implement marketing ML: logistic regression/decision trees and churn-driver interpretation on telecom data, RFM/linear-regression next-month CLV prediction for an online retailer, and k-means/NMF…

DataCamp · DataCamp

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What you’ll cover

Four chapters (16 videos, 53 exercises) implement marketing ML: logistic regression/decision trees and churn-driver interpretation on telecom data. RFM/linear-regression next-month CLV prediction for an online retailer. And k-means/NMF product-purchase segments using grocery data

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Customer Segmentation in Python

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Marketing focus

Data Analytics for Marketing

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Marketing focus

RA: Retail Customer Analytics and Trade Area Modeling.

Haytham Omar-Ph.D

Apply k-means to RFM customer data, predict CLV tiers with a decision tree, build a churn pipeline and interpret commercial segments, alongside trade-area/store-location modeling

12 sections • 164 lectures • 15h 42m total lengthCheck current priceEnglish
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