Marketing focus
Nine modules teach qualitative interviews/AI focus groups, branching questionnaire design, conjoint and sampling/power, SurveyMonkey setup, LLM-assisted moderation/transcript synthesis with hallucination checks, GDPR consent, data…
Coursera · Coursera
Listed level: Beginner
Nine modules teach qualitative interviews/AI focus groups, branching questionnaire design, conjoint and sampling/power, SurveyMonkey setup, LLM-assisted moderation/transcript synthesis with hallucination checks, GDPR consent, data cleaning and statistical checks. A final survey-design/execution lab produces a research report
No prior experience is required
Assessment: Published listing: 37 assignments. Advertised AI grading. Actual marking quality and instructor feedback untested. Retained assessment detail: Published listing: 37 assignments. Advertised AI grading. Actual marking quality and instructor feedback untested
Coursera displays a free enrollment option. No sign-in, enrollment or learner access was tested
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