AI Marketing Courses

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Responsible AI for Marketers Course

Marketing-specific governance training: map AI data inputs, identify and assess risks, assign accountability, design an organizational governance response, preserve accuracy/relevance/trust in outputs, develop a business case for…

Data & Marketing Association UK (DMA) · Provider website

Inside the course

What you’ll cover

Marketing-specific governance training: map AI data inputs, identify and assess risks, assign accountability, design an organizational governance response, preserve accuracy/relevance/trust in outputs, develop a business case for responsible AI, and draft transparency, opt-out and complaint-escalation approaches for customers/stakeholders

Audience and starting point

Course is for marketing professionals. No formal prerequisites are stated

Access and subscriptions

Book routes are shown for both dates

Dates and sessions

Official page lists online dates Oct 27, 2026 and Jan 28, 2027

Learning decision: Define the visual brief; make Two concepts for one message; check Rights, accuracy and message fit.
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.

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Related skills

Leading the AI Revolution: The Strategic Playbook Masterclass

Data & Marketing Association UK (DMA)

Senior marketing leaders examine board-level AI decisions, choose central, federated or hybrid AI-enabled marketing operating models, draft AI usage/data-privacy/brand-safety policy elements, map future roles and build/buy/borrow AI…

Two hours / two CPD hoursCheck current priceAsk about teaching language
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Marketing focus

AI Compliance in Marketing

Chartered Institute of Marketing (CIM)

Assess operational, legal and reputational risks in AI-generated campaigns and synthetic media, apply disclosure requirements, distinguish profiling from automated decisions, audit vendor data protection, IP, training-data provenance…

1 dayGBP 525 · From £525, excluding VAT. Virtual. Member discount advertisedAsk about teaching language
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Marketing focus

AI Marketing Strategy and Analytics

Coursera

Nine modules build an AI-informed strategy from concrete analysis tasks: map AI-influenced search and recommendation touchpoints in the buyer journey, translate AI insights into a time-bound, geo-targeted plan with channels, budget,…

Published estimated study commitment: 8 hours to complete. Flexible, self-paced schedule. Study estimates are distinct from total video runtimeCheck current priceEnglish
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