AI in Marketing: SEO, Advertising & Content Strategy
The two-module course uses a sample brand, BrewBuddy. The SEO module covers AI-search/GEO/AEO, keyword discovery, intent maps, topic clusters, an SEO content brief, an AI-assisted draft and on-page optimization. The advertising module…
The two-module course uses a sample brand, BrewBuddy. The SEO module covers AI-search/GEO/AEO, keyword discovery, intent maps, topic clusters, an SEO content brief, an AI-assisted draft and on-page optimization. The advertising module covers audience personas, ad copy/creative, brand/bias/compliance review, Google Ads Performance Max/Smart Bidding, Meta Advantage+, conversion goals, budgets, audience signals, testing, reporting and retargeting. The page lists four module assignments and describes a reusable playbook. No learner artifacts were accessed
Access and subscriptions
The listing shows an enrollment and certificate entry point. Sign-in, payment requirements, and learner access were not tested
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.
Three modules describe: identifying agent opportunities in campaign planning, social scheduling and A/B testing, prompting for brand-aligned content and sentiment tracking, and CRM integration/performance analytics. Listed course tasks…
Published estimated study commitment: 4 hours to complete. Flexible, self-paced schedule. Study estimates are distinct from total video runtimeCheck current priceEnglish
Nine modules build an AI-informed strategy from concrete analysis tasks: map AI-influenced search and recommendation touchpoints in the buyer journey, translate AI insights into a time-bound, geo-targeted plan with channels, budget,…
Published estimated study commitment: 8 hours to complete. Flexible, self-paced schedule. Study estimates are distinct from total video runtimeCheck current priceEnglish