AI Marketing Courses

Marketing focus

AI for marketing

Five pillars: AI fundamentals, AI and consumer behavior, product innovation, promotion/distribution, AI-driven marketing strategy. Uses cases, AI-powered simulations, role play and an organizational roadmap project

SDA Bocconi School of Management · Provider website

Strategy and market researchFoundations and responsible use

Inside the course

What you’ll cover

Five pillars: AI fundamentals. AI and consumer behavior. Product innovation. Promotion/distribution. AI-driven marketing strategy. Uses cases, AI-powered simulations, role play and an organizational roadmap project

Access and subscriptions

Official course page links advisor and certificate pathway. No application/contact action taken

Dates and sessions

Spring edition runs May 3–5, 2027

Learning decision: Frame an audience or offer question; make An evidence-based campaign brief; check Sources, assumptions and a next test.
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.

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