Marketing GenAI foundations/limitations, privacy, ethics and brand safety, briefs into AI tasks, multi-channel copy, automated workflows, audience segments, asset repurposing, A/B variations and daily AI use
Microsoft · edX
Listed level: Intermediate — explicitly published in the course metadata
Marketing GenAI foundations/limitations. Privacy, ethics and brand safety. Briefs into AI tasks. Multi-channel copy. Automated workflows. Audience segments. Asset repurposing. A/B variations and daily AI use
Audience and starting point
Selected requirements in the publisher course metadata: “None”. Current accounts, software and full prerequisites require the provider page
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Course page lists access routes. Enrollment, audit entry and checkout were not tested
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.
Five-day broad AI-marketing certificate: (1) AI marketing foundations, target/trend/sentiment research, profiling/journey/segmentation, prompt and strategy, (2) AI SEO keyword clusters/on-page analysis, funnels, lead magnets, social…
Applied project is a digital-marketing plan for each participant’s business/project, built through practical tasks: AI-assisted baseline diagnostic, objectives, market/competitor and audience profiling, AI-supported channel strategy…
Page labels total duration 29 hours (28h training + 1h mentoring). Its schedule lists seven 4-hour group dates (28h), while narrative says 8 group-training sessionsEUR 675 · €675 member / €750 non-memberAsk about teaching language