Marketing focus
Customer-data strategy, personalized campaigns/content and journey design, AI/data-driven growth, digital marketing measurement and responsible AI integration, official page names case studies, hands-on workshops, VR and GenAI use
INSEAD · Provider website
Customer-data strategy, personalized campaigns/content and journey design, AI/data-driven growth, digital marketing measurement and responsible AI integration. Official page names case studies, hands-on workshops, VR and GenAI use
Official page displays Apply Now and Reserve a Seat routes. No application/reservation
Upcoming Sessions selector shown without selected date. No next cohort date established
Related tasks, tools and formats. Check the differences before choosing.
Associação Portuguesa de Anunciantes (APAN)
AI/customer journey, strategy, content, personalization, CRM, campaigns, chatbots, prompting, design thinking, case studies and ethics
Coursera
Four modules follow a distinct market-research-to-planning arc: GenAI in market research/consumer behavior, big-data preprocessing, cleaning and visualization using a Nike case, then a customer-insights strategy hands-on activity and…
Coursera
One module teaches applied customer-data workflows: AI-driven feedback processing, customer segmentation, trend forecasting, personalized interactions, and using results to improve customer experience and retention. The page includes…