AI for Marketers Course
Data & Marketing Association UK (DMA)
AI strategy/insights/A-B testing, campaign optimization/budgeting, responsible use, research/ideation/editing, SEO prompting, image/video and text-to-video
Compare AI training for SEO, search research, content optimization and discovery in AI search.
159 courses in this collection
Data & Marketing Association UK (DMA)
AI strategy/insights/A-B testing, campaign optimization/budgeting, responsible use, research/ideation/editing, SEO prompting, image/video and text-to-video
York St John University
Build reusable prompts, own-business brand-voice social/blog drafts, enquiry-generation marketing plan, AI-search/SEO plan and 90-day rollout plan
DMAnc
Crawl/index diagnosis, indexing, WordPress settings, Core Web Vitals, broken/duplicate pages, redirects and repeatable technical audit for conventional and AI search
DMAnc
Diagnose underperforming content, crawl/index state, traffic opportunities, competitor/topic gaps, conversion metrics and repair/optimize content for SEO and AI answer engines
DMAnc
AI search landscape, AEO/GEO/AEM strategy, source authority and citation, content structure, audits, traditional and AI-search measurement
DMAnc
Content strategy for traditional and AI search, GEO, useful/citable content, governance, measurement and scaled content operations
DMAnc
Content measurement, AI-search/GEO KPIs, attribution and incrementality, SERP-to-value analysis, business cases, forecasting/seasonality and dashboard design
American Marketing Association (AMA)
AI categories and capabilities mapped to persona development, SEO, content and personalization, with risks and ethics
Bundesverband Digitale Wirtschaft (BVDW)
AI use across the customer journey: content, SEO/GEO, personalized email/social/ads, automation, loyalty and company use-case development, with data and legal topics
IAB Spain
LLMs, agents/workflows, prompting, AI search visibility, content and campaign operations across a product launch
ESPM
Generative-search visibility, topical authority, AI-readable content and technical accessibility, distribution/PR and Share of Generation measurement
ESPM
Search journey and zero-click, brand-led growth/PR, SEO/AEO/GEO, LLM processing, off-page social/search orchestration and agentic marketing stack
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