Kreativ mit KI: So entstehen bessere Ideen mit ChatGPT & Co.
Haufe Akademie
Creative-thinking workflows, prompt iteration, concept development, SCAMPER and reversal technique
AI marketing course directory
1,008 offerings · page 21 of 21. Use course search to narrow the list.
Haufe Akademie
Creative-thinking workflows, prompt iteration, concept development, SCAMPER and reversal technique
cmt Training GmbH
Use-case prioritization, CRM/web data/consent, segmentation/triggers/Next Best Action, prompts for email/ads/landing pages, brand voice, testing/KPIs and governance
Data & Marketing Association UK (DMA)
AI strategy/insights/A-B testing, campaign optimization/budgeting, responsible use, research/ideation/editing, SEO prompting, image/video and text-to-video
York St John University
Build reusable prompts, own-business brand-voice social/blog drafts, enquiry-generation marketing plan, AI-search/SEO plan and 90-day rollout plan
NUS Business School Executive Education
Value-based marketing, consumer behavior, brand, AI-era digital marketing, display/search ads, AI/user content and ROI, capstone
Rusel School of Business & Technology (RSBT)
12 sessions: AI landscape, genAI, strategy/data, content, personalization, paid media, agents, analytics, experiments, governance and team rollout
Australian Data & Marketing Association (ADMA)
AI/LLM foundations and responsible use, prompting playground, agents and generated imagery/video/voice/music/podcast/avatar
DMAnc
Meta Advantage+ and audience automation, objectives, measurement, creative formats, fatigue, captions and testing/scaling campaigns
DMAnc
Copywriting principles, benefits and proof, headline/hooks, AI-copy diagnosis, editing, voice and a comparison test of human, AI and hybrid copy
DMAnc
Tool selection for a creative brief, prompt writing for style/composition/brand consistency, image systems, and campaign/ad/social variations
DMAnc
AI-supported ideas for campaigns, launches and content, audience pain points/objections, stronger briefs, hooks and messaging, evaluation before launch
DMAnc
Crawl/index diagnosis, indexing, WordPress settings, Core Web Vitals, broken/duplicate pages, redirects and repeatable technical audit for conventional and AI search
DMAnc
Diagnose underperforming content, crawl/index state, traffic opportunities, competitor/topic gaps, conversion metrics and repair/optimize content for SEO and AI answer engines
DMAnc
AI search landscape, AEO/GEO/AEM strategy, source authority and citation, content structure, audits, traditional and AI-search measurement
DMAnc
GA4 event model, install/configuration, KPI definition, campaign/search/local data links, reporting, custom explorations and interpretation of AI-driven referral patterns
DMAnc
Copilot versus ChatGPT/Claude/Gemini, context-aware prompting, marketing workflows, PowerPoint development, Excel analysis and cross-model workflows
DMAnc
AI-supported social research/planning, calendars and campaign structure, content generation/repurposing, on-brand visuals/video and reporting insights
DMAnc
Brief-based AI image creation, social/campaign visuals, video formats, brand style/consistency, image-rights/disclosure, prompt workflow and performance-based refinement
DMAnc
Content strategy for traditional and AI search, GEO, useful/citable content, governance, measurement and scaled content operations
DMAnc
Diagnose weak AI drafts, edit for specificity/trust/brand voice, create a working voice guide, apply editing filters and review content across email, social, ads and landing pages
DMAnc
Google Ads automation and human control, Search and Performance Max audits, tracking, audience signals, assets and landing pages, weekly optimization, lead quality and reporting
DMAnc
Use Claude to refine positioning and briefs, compare campaign options, combine research inputs, execute content/workflow tasks, evaluate automation boundaries and coordinate multiple models/tools
DMAnc
Content measurement, AI-search/GEO KPIs, attribution and incrementality, SERP-to-value analysis, business cases, forecasting/seasonality and dashboard design
American Marketing Association (AMA)
AI categories and capabilities mapped to persona development, SEO, content and personalization, with risks and ethics
American Marketing Association (AMA)
AI literacy and output evaluation, responsible prompting, practical marketing use cases, AI-for-ROI framing and pilot planning
Bundesverband Digitale Wirtschaft (BVDW)
AI use across the customer journey: content, SEO/GEO, personalized email/social/ads, automation, loyalty and company use-case development, with data and legal topics
IAB Spain
LLMs, agents/workflows, prompting, AI search visibility, content and campaign operations across a product launch
ESPM
Marketing/finance foundations plus NLP, GenAI and LLM applications for campaigns, content, personalization, sentiment, chatbots and automation
ESPM
Prompting, design systems, campaign creative, short video and agent/MCP-connected production workflows using Claude, ChatGPT, Flow, Magnific and CapCut
ESPM
Generative-search visibility, topical authority, AI-readable content and technical accessibility, distribution/PR and Share of Generation measurement
ESPM
Social strategy and analytics with a dedicated AI lesson covering GenAI social content, agents/Skills/RAG, workflow automation, curation, brand voice and responsible use
ESPM
Search journey and zero-click, brand-led growth/PR, SEO/AEO/GEO, LLM processing, off-page social/search orchestration and agentic marketing stack
ESPM
Brand DNA documentation and content planning, instructor demonstrates using it to configure AI-agent instructions and generate personas, editorial calendars and funnel-stage content
ESPM
Generative search/RAG, PR E-E-A-T/linkbuilding, brand-entity mentions and community/listicle distribution, AI-visibility measurement and client dashboards
Tecnológico de Monterrey (Tec de Monterrey)
40-hour syllabus covers AI strategy/compliance, prompts and low-code agents, marketing/sales applications including segmentation, personalized ads, funnel and campaign automation
Tecnológico de Monterrey (Tec de Monterrey)
Marketing AI use cases, segmentation/personalization/recommendation/prediction, tool use and an AI strategy fit/needs/budget/plan
SMU Academy, Singapore Management University
AI LinkedIn strategies for brand visibility, networking, content, company branding, lead generation/sales, thought leadership and ROI
SMU Academy, Singapore Management University
Digital marketing fundamentals, generative AI content/SEO and analytics, journey mapping/personalization/social, email, landing pages and conversion testing
NUS Business School Executive Education
Digital strategy/consumer behavior, content/social, a dedicated AI-in-digital-marketing session, performance/ROI, omnichannel and digital privacy
Universidad Panamericana, Educación Continua
AI for market/customer analysis, segmentation, campaign planning, prototyping, iteration, KPI monitoring and scaling
Universidad Panamericana, Educación Continua
Digital marketing fundamentals, search/paid media and social, plus a separate AI module on GenAI, prompt engineering and marketing applications
Universidad Panamericana, Educación Continua
AI use across content, SEO, ads, campaign automation/personalization, predictive consumer analysis, copy/creative/landing pages and measurement
Unegocios, Facultad de Economía y Negocios, Universidad de Chile
AI marketing foundations, performance, direct marketing, automation, analytics and algorithmic persuasion, applied marketing cases
Universidad Austral, Facultad de Ciencias Empresariales
AI/GenAI/ML foundations, customer insight using GenAI, RAG and agents, product personalization, marketing use-case design, creative/growth, agent integration, CX and productivity
Universidad Tecnológica Nacional, Facultad Regional Buenos Aires, Centro de e-Learning
AI-assisted growth strategy, Meta/TikTok paid campaigns, account and conversion setup, targeting, retargeting/ecommerce, creative, reporting, A/B testing and optimization
Universidad Tecnológica Nacional, Facultad Regional Buenos Aires, Centro de e-Learning
AI marketing fundamentals, content generation/optimization, segmentation and personalization, email marketing, chatbots, campaign automation, ethics and team readiness
Universidad Tecnológica Nacional, Facultad Regional Buenos Aires, Centro de e-Learning
SEO/GEO for Google/Bing/LLMs, keyword and conversational intent, content for AI Overviews, citation-oriented off-page work, technical schema, measurement/auditing
MICA
Generative/agentic AI for brand strategy, consumer/cultural signals, brand architecture, predictive performance/risk, voice/narrative, scalable content and cross-channel communication